About Paula's Choice
Our Commitment To You
At Paula's Choice, our mission is to take brilliant care of your skin whether you use our products or someone else's! Paula's Choice products successfully treat everything from acne to wrinkles, rosacea, sensitive skin, sun damage, dry skin, oily skin, and blackheads. They are 100% guaranteed to work for your skin type and concerns! Because of our unique combination of research, reviews, and ongoing product development, women all over the world turn to us for objective, balanced, and documented information about what works and doesn't for your skin.
+ State-of-the-art formulas based on reliable, published skin-care research
+ Products that perform beautifully without false promises
+ Fragrance-free (because it is what’s best for skin)
+ Cruelty-free: we do not test on animals at any stage of product development
+ Environmentally-friendly, minimalist packaging that ensures product efficacy
‘What sets Paula's products and work apart from any other, aside from quality and efficacy, is that she is the only cosmetic company in the world recommending other products besides her own, and showcases her recommendations in her books, web sites, email Beauty Bulletins, television appearances, and newspaper interviews.'
- Dr. Leslie Baumann, Professor of Clinical Dermatology and Chief of the Division of Cosmetic Dermatology, University of Miami
'I have a lot of respect for Paula Begoun and the way she thoroughly researches her subject. Her recommendations about makeup and skin-care products are deservedly influential, and I applaud how she’s taught women to look at ingredients when buying cosmetics.'
- Dr. Debra Jaliman, Author of Skin Rules: Trade Secrets from a New York Dermatologist
Paula's Choice Environmental Policy
We are dedicated to doing our part to be an environmentally-conscious corporation. Whenever possible, we have implemented the use of recycled and recyclable materials for both our product packaging and shipping materials. View our Green Policy regarding our environmental efforts here.
No Animal Testing
Paula's Choice does not condone the use of animal testing on cosmetics and never has. Throughout Paula's 30 years of writing about the beauty industry she has vehemently spoken out against testing cosmetics on animals. Additionally, we do not fund any independent source to conduct animal testing on our behalf. Read more...