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The truth about firming creams

Thinking of buying a product to firm or lift sagging skin? You're not alone, but did you know most of those products don't work as claimed? It's true! Stop wasting money and learn what you can really expect from firming and lifting creams.

Anti-Ageing Skincare Shouldn't Stop at the Face

Just like your hands can give away your age, your neck, chest, and décolleté can do the same. Learn what you can do to keep this part of your skin looking healthy and young.

How Antioxidants Fight Wrinkles

Whether you eat antioxidants or put them on your skin they are vital to your health. When applied topically or ingested, antioxidants do the job of reducing environmental damage and help your skin look younger. Find out why antioxidants are essential for skin, especially for fighting wrinkles!

How Does Vitamin C Help Skin?

If you’ve seen any skin care marketing in the past two decades, you’ve probably noticed that vitamin C gets a lot of attention as being nothing short of miraculous. Rather than rely on hype, we turned to published, substantiated research in order to truly understand how vitamin c benefits skin.

How Paula’s Choice Skincare Boosters Work

Paula’s Choice offers several innovative Anti-Ageing “Boosters” that you can use to treat specific, stubborn skincare concerns. In this article we reveal what each booster does, how to add one (or more) to your routine, and what results you can expect.

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