- Paula's Choice
- Paula's Choice Bestsellers
Paula's Choice Bestsellers

15% off SPF & antioxidants
Expert tip: To ensure maximum protection, use an antioxidant serum before applying your SPF to boost skin repair from free radical damage.
- Free travel-size when your order hits €75
- Free additional travel size when your order hits €90
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See clear, glowing skin in 1 week*
SHOP 2% BHA *Based on independent clinical studies and self-assessment consumer panels. Results may vary. -
NEWAll skin typesAnti-Aging, Very dry skin, Dull skin, Fine lines and wrinkles
3X pro-collagen peptide complex
24-hour hydration
Clinically proven to visibly plump & improve bounce
A lightweight gel-cream packed with 3X pro-collagen peptides & hyaluronic acid technology for 24-hour hydration and instantly plump, bouncy skin.
Hexapeptide-5 (Water-Binding Peptide), Oligopeptide-1 (Messenger Peptide), Tridecapeptide-1 (Signal Peptide)€ 22,00Travel-size productTravel-size product -
All skin typesBreakouts, Anti-Aging, Brown spots, Rosacea-prone skin, Dull skin
Fades brown spots
Brightens skin
Fights breakouts
A potent azelaic acid cream blended with salicylic acid visibly clarifies uneven skin tone, fades acne marks & reduces redness.
Azelaic Acid, Salicylic Acid/BHA, Adenosine€ 10,00Travel-size productTravel-size product -
All skin typesBreakouts, Blackheads, Enlarged pores
Leaves skin feeling clean and refreshed
Soft on skin, hard on breakouts
Removes excess oil
Refreshing cleansing gel gently removes excess oil, debris and pore-clogging impurities.
Glycerine, Panthenol (Vitamin B5), Sodium Laureth Sulfate€ 6,00Travel-size productTravel-size product -
All skin typesBreakouts, Anti-Aging, Keratosis Pilaris
Leaves skin softer and smoother
Removes built-up dead skin cells
Reduces red bumps
Gently exfoliates dry, rough and bumpy acne-prone skin leaving it hydrated, smooth and soft.
Salicylic Acid/BHA, Antioxidants, Chamomile Flower Extract€ 14,00Travel-size productTravel-size product -
All skin typesRedness, Sensitive skin
Suitable for sensitive skin
Gently cleanses without disrupting skin’s barrier
Leaves skin feeling soft & hydrated
A soft, cushiony cleanser that removes makeup & impurities whilst preserving the skin’s barrier. The soothing formula leaves a silky-smooth finish and has a redness-reducing benefit.
Glycerine, Prebiotic Sugars, Caprylic/Capric Triglyceride€ 6,00Travel-size productTravel-size product
Your all-time favourites
Whether it’s our cleansers, moisturisers, exfoliants, serums or boosters: we have bestsellers across all of our product categories. Conclusion? Our products do what they promise, which is why our customers have made them our bestsellers. So here’s a special thanks to you.
Gill
“A godsend for my skin. My skin is the clearest it’s ever been!”
Skin Perfecting 2% BHA liquid
Puppy
“My brown spots have faded considerably. So thrilled I have found a product that lives up to its claims!”
Clinical 1% Retinol treatment
Dave
“Love, love this product! After two weeks my skin is more even- toned, scars appear faded and even sunspots have faded.”
C15 Super Booster
Our philosophy? Smart, Safe Beauty. The products you use should work and be good for your skin, no exceptions. Based on our heritage in consumer advocacy, each of our formulas is effective, safe and backed by cited research. We uncover the truth about skincare and share all of the facts with you along the way - because keeping your skin healthy shouldn't be a mystery.
Our products do what they promise and we want you to experience that for yourself, that's why we offer a 60 day money-back guarantee. If you are not satisfied with your purchase, contact us within 60 days for a full refund.
We're here to helpFor any questions about our products or for help on building a skincare routine, please contact our Customer Care team. Our skincare experts are on hand to help you find the best products for your skin.