New Products

We keep launching new Paula's Choice Skincare products. Always perfume free and without irritating ingredients.

Get 15% off retinol products, plus choose a trial size eye gel or eye cream when you spend € 75.


  • Hydrate and Purify Skin.

    Discover two new masks for Winter.

    PORE CLARIFYING CHARCOAL GEL MASK
    Weightless, gel-based charcoal clay mask for combination to oily skin.

    REHYDRATING MOISTURE MASK
    Hydrating solution for very dry skin.

  • NEW
    Combination Skin, Oily Skin

    A charcoal gel mask that decongests and minimises pores, while balancing skin.

    € 30,00
    Try something new!
    a free trial size of your choice
  • NEW
    Normal Skin, Dry Skin

    A deeply hydrating mask to instantly soften and smooth dry, parched skin.

    € 30,00
    Try something new!
    a free trial size of your choice
  • NEW
    All Skin Types

    This nourishing cleanser gently cleanses and hydrates skin with five natural oils.

    € 25,00
    Try something new!
    a free trial size of your choice
  • NEW
    All Skin Types

    Due to extremely high demand, we’re temporarily out of stock! But don’t worry, more is on the way. Sign up to be notified when it is available again.

    € 53,00
    Try something new!
    a free trial size of your choice
  • NEW
    All Skin Types

    This lightweight gel reduces puffy eyes, brightens skin and minimises fine lines.

    € 36,00
    Try something new!
    a free trial size of your choice
  • NEW
    Normal Skin, Dry Skin

    Protects skin from the sun and improves skin tone.

    € 38,00
    Try something new!
    a free trial size of your choice
  • NEW
    All Skin Types

    Lightweight spray hydrates and revives skin at any time of the day, even over makeup.

    € 27,00
    Try something new!
    a free trial size of your choice
  • NEW
    Normal Skin, Dry Skin

    Hydrating, creamy lotion removes built-up dead skin cells and brightens skin.

    € 33,00
    Try something new!
    a free trial size of your choice
  • NEW
    All Skin Types

    Light, lotion-style serum strengthens the skin barrier and allows it to behave younger.

    € 38,00
    Try something new!
    a free trial size of your choice